Marketing
From climbing up the ladder as an employee to bidding for gigs as a business owner, friendly rivalry in the work world abounds. Fortunately, so do the means of self-promotion. Savvy meeting planners know how to make the most of personal branding, certifications, social media and marketing to gain a competitive edge. Here’s a battle plan for scoring the next big promotion or landing that dream client.
Personal Branding
First, you need to brand yourself. An often-misunderstood [...] Read more
It can be difficult to leave behind the role of planner and assume the role of attendee. [...] Read more
Bruce Turkel provides benchmarks for building a successful and creative business in this new technological age. [...] Read more
Take advantage of your captured audience—before, during and after your current event—to make sure they come back next year. [...] Read more
Online social networking sites focus on building online communities of people who share interests and/or activities, or who are interested in exploring the interests and activities of others. [...] Read more
Why social media and other communication technologies are critical to the success of youth conferences and events. [...] Read more




