Tag: How To February 2012

As the economy improves, rates are rising, and it’s becoming more strategic to tightly manage your room block, mitigate attrition and get the best possible concessions. [...] Read more

From climbing up the ladder as an employee to bidding for gigs as a business owner, friendly rivalry in the work world abounds. Fortunately, so do the means of self-promotion. Savvy meeting planners know how to make the most of personal branding, certifications, social media and marketing to gain a competitive edge. Here’s a battle plan for scoring the next big promotion or landing that dream client.

Personal Branding

First, you need to brand yourself. An often-misunderstood [...] Read more

It can be difficult to leave behind the role of planner and assume the role of attendee. [...] Read more