ANAHEIM CONVENTION CENTER
Venue Stats Around 300 events per year, attracting 1.2 million attendees
Economic Impact $9.5 million annually
What the CVB Says “We were at a crossroads and knew it was time to improve our product and raise the bar on the quality of experience we were offering our visitors and guests,” says Jay Burress, president and CEO at Visit Anaheim.
Expected Completion Summer 2017
Expansion Details Additional 200,000 square feet of flexible space
Total Space After Expansion 1.1 million square feet
Added Amenities 100,000 square feet will be column free with 25-ft. ceilings; new loading docks; reconstruction of a parking garage
Controversy In March 2014, the nonprofit paper “Voice of OC” published an article claiming the convention center expansion was sure to fail. Industry experts said the plan would put the city’s general fund at “tremendous risk because flawed revenue assumptions are all but certain to fall short,” according to the article.
Bankrolled By A redirection of funds previously used for Visit Anaheim’s marketing efforts thanks to the creation of the Anaheim Tourism Improvement District, which collects 2 percent of hotel room rent. Taxes will not increase.