Idea of the Day: Cake Jars

By Anna Dunn, February 8, 2016

Say hello to dessert, deconstructed. Massachusetts-based bakery Wicked Good Cupcakes (as seen on “Shark Tank”) layers frosting and cake (plus brownies, pies and cheesecakes!) in adorable mini jars that can be customized with wraparound labels. Following suit, Jars by Dani in New York City creates custom cake jars as gifts at events for companies like Food Network, NBC, Ralph Lauren, Swarovski, Uber and Yahoo. And in San Diego, Popcakery is another purveyor of these sweet, tiered creations. Send attendees home with the jars, or serve them as a handheld dessert.

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