INSIDER SERIES | Creating a User-Friendly Conference Experience

By Connect Staff, August 15, 2016

At the How Design Live 2016 in Atlanta, we caught up with keynote speaker David Lesue, creative director at Workfront. Lesue designs UX (user experience) for the cloud-based project management software company with a focus on “useful, usable and delightful” design. Event professionals can take his advice and translate it to AX, or the “attendee experience.”

In this video, Lesue urges meeting planners to think about usability in their conference websites, materials and event design. “Focus on the usability first, and [attendees] will forgive you if it’s not the most beautiful in the world, as long as it answers their questions effectively.”

When it comes to conference design, Lesue believes “it’s all kind of [set up] from the point of view of the conference organizer. If you could reverse engineer it and think about the user’s needs” your event would be even better.

Hear his other ideas for improving AX in this video brought to you by The Heart of Florida’s Emerald Coast.

sponsoredbyemeraldcoast

 

(Visited 114 times, 1 visits today)

Jordan Atherton, CMP, senior advisor and meeting and event planner at 1st Global, identifies how to create a risk management plan so your attendees are

Delilah, "the most listened-to woman in America," opens her heart on faith career and fighting for children across the globe.

Traveling can be fun, but it can also be a nightmare if you’re not properly prepared.

He's not just our Connect Faith 2019 keynote speaker and football/baseball star athlete, Tim Tebow co-produced the faith film, “Run the Race” with

Planners need to know the “why” to create direct business results for clients.

Johnny Hunt has spent decades teaching men to find their calling.

Author and public speaker Katherine Wolf discusses her inspirational recovery from a massive stroke.

In order to be creative, you must be vulnerable. Find out more tips on how to express yourself from creativity guru Timo Kiuru here.

Connect Meetings talks to Sports Management and Tourism Director Chad McKenzie about Round Rock, Texas' expansion into tourism and meetings.

During a recent speech at Leadercast, Andy Stanley challenged the way leaders often delegate.

Join your peers on both sides of the buyer/seller coin as we tackle some of the stickiest RFP issues and ideas on what to do about them.

Read More